Hi my name is Natalie Mora, I am a sports media creative fueled by a passion for storytelling, digital strategy, and the energy that athletics bring to a community. At UC Santa Barbara, I work closely with the Men’s Soccer program, supporting the Associate Head Coach across X, LinkedIn, and Instagram with content creation and brand messaging. I also produce a weekly newsletter for the team, curating updates, highlights, and key information that keeps alumni, recruits, and supporters connected to the program.

In addition to digital communications, I assist with player recruitment by helping showcase the team’s culture, values, and competitive identity to prospective student-athletes. I also contribute to the program’s marketing efforts, developing strategies to increase attendance, drive engagement, and build deeper community support around UCSB Men’s Soccer.

At the intersection of sports and media, I’ve found a space where creativity, strategy, and impact meet, and that’s the work I love to do every day.